Everything we do is shaped by our love for thinking (designing) and making (building).

It is essential to our architecture that materials, detail and construction are an integral and informative part of the design process. Materials, are what realise the architecture.

Founding director Magnus Ström was brought up in Sweden where there is an innate love for nature, light, and the outdoors. As modern architecture developed in the 20th century, decoration for its own sake was shunned. Instead, well designed purposeful products, furniture and architecture created an everyday beauty. And still do.

We identify with these timeless values, and in our architecture, we bring the outside in, and link purpose with beauty.

Also, in today’s world of 24/7 noise from social media, advertising, emails, mobiles and traffic, we want to offer reprieve. We do so with an architectural design response that is simple and intuitive, yet strong and elegant. By subtracting, we find the solution that adds value through simplicity.

We can improve quality of life by designing buildings that are built with clarity and simplicity at their core.This allows us to feel, and connect with ourselves – and others.

…You employ stone, wood and concrete, and with these materials you build houses and palaces. That is construction. Ingenuity is at work. But suddenly you touch my heart, you do me good, I am happy and I say: 'This is beautiful.' That is Architecture. Art enters in.
(Le Corbusier, Vers Une Architecture, 1923)


Ström Architects is a small boutique practice, and we want to stay small.
This is the only way we can give clients the undivided attention to detail that we believe is required for a highly bespoke and individual service.


Magnus Ström, Director

Magnus has a burning passion for houses and homes, as well as interior and furniture design. This interest developed as child growing up in Sweden being surrounded by, and brought up in modernist houses. He was fascinated by the beauty of, and how design was part of daily life. When asked as a child what he wanted to be when he grew up, the answer was easy, and always – an architect.

Magnus founded Strom Architects in 2010 and is responsible for developing the vision of the practice and leading the design of projects. He works with a talented team of architects to deliver buildings that improve the life of people, inspire and offer delight. Throughout the project process he is directly involved and is passionate about the detail ensuring that we deliver buildings where the architectural vision has been carried through to completion.

Magnus enjoys working with clients to create their dreams throughout the UK, but also internationally with houses in Sweden, Spain and the USA. His designs have been recognised by winning both UK and International architecture awards.


Emma Ward-Lambert, Associate
BSc MArch, ARB

Emma was born and grew up in Hong Kong, moving to the UK in the ‘90s for education. She studied her Bachelor and Master degrees at Cardiff University, latterly focusing on environmental psychology and the relationship between buildings, users and behaviour.

She briefly returned to Hong Kong between her studies, working on a number of large housing developments in the Middle East and India, before coming back to the UK. On her return she took up a position at John Pardey Architects - where Magnus was a practice director - and their professional relationship was founded, particularly as they shared a love of one-off, contemporary houses. Here, she was able to focus her interest and work on such projects, in and around the South coast.

Most recently she has spent several years at ArchitecturePLB in Winchester, where her experience expanded to cover schools and colleges, university faculty buildings, housing developments and student residences.

Emma joined Ström Architects in early 2014, and her move back to the New Forest also marks a return to the design and construction of private homes, where her primary interest in architecture lies.

Hugh 20082019

Hugh Richardson, Associate
BA (Hons) DipArch ARB

Hugh graduated with a distinction for his Diploma of Architecture from Portsmouth University in 2000, which is where he first met Magnus Ström. He spent the following four years working at the award-winning London based practice WilkinsonEyre Architects, working on a variety of projects including the Museum of London and two schemes for City and Islington College.

Leaving London in 2004, Hugh moved to Lymington and accepted a position at John Pardey Architects, where he became an Associate working on a number of projects including private houses, schools and health care facilities.

In 2009 Hugh joined Winchester-based Design Engine Architects where he worked as Project Architect for the new Les Beaucamps High School in Guernsey.  After his return to John Pardey Architects in 2011, he progressed to being Technical Director in 2016. 

In 2018 Hugh joined Ström Architects as an Associate with responsibility for building procurement overseeing the studio’s production information and technical design.


James Chapman, Senior Architect
BA (Hons) PG Dip Arch ARB

James studied architecture at South Bank University in London qualifying as an architect in 2005.  After working at a number of design-led studios he joined Richard Rogers Partnership (now RSH+P), where he worked for 4 years as an architect on a number of high profile projects,  including the Leadenhall Building, Riverlight (a large mixed use development close to Battersea Power Station on the south bank of the River Thames), and a number of other residential and commercial projects.

Leaving London in 2010, James joined John Pardey Architects where he was responsible for the design and construction of two large bespoke private homes, including Trewarren House which received a 2013 RIBA Regional Award and the 2013 Gold Medal for Architecture in Wales.

James then moved to a senior position at OB Architecture in Winchester helping to grow the practice and designing a number of bespoke extensions and newbuild private houses.  James strives for an architecture that is clear and logical, to create delightful crafted spaces enhanced by a careful choice of materials.  James joined Ström Architects in September 2017 to pursue his passion for one-off, contemporary houses.


Will Mouland, Architect
BA Hons, M'Arch, ARB

Born and raised in the New Forest, Will studied towards his Bachelor degree at the University of Portsmouth. After qualifying, he worked in London and Winchester for a large multi-disciplinary practice where he focused on hotels, luxury retail and masterplanning housing developments. Will returned to Portsmouth for his masters and went on to work for a design-led studio, where his experience expanded to cover specialist schools & colleges and high-end residential developments. It was here that he realised his true love was for contemporary, beautifully crafted, one-off homes.

In 2015, Will moved to Mclean Quinlan Architects in Winchester to pursue a career in contemporary residential architecture. Here he worked as Project Architect on a number of new build private homes.  Will loves working with the play of light and materials to design carefully crafted spaces that delight. To further broaden his experience in bespoke residential architecture, Will returned to the Forest to join Ström Architects in March 2018.


Henry, Architect Dog

I like sticks. A lot. Also, I love barking but I am VERY friendly, so if you visit please don't be scared of me.